amazon prime day!! (+ top picks for babies & kids)

Update! See my top picks for Lightening Deals in Toys & Baby here. 

Amazon’s second annual Prime Day is finally here! H00-ray!! I la-la-la-love Amazon Prime and Prime Day! I know lots of people thought last year’s Prime Day was a disappointment (which I totally get), but I was pretty happy about a couple of Lightening Deals that I was able to snag, like my beloved Marpac Dohm Sound Machine that I have used every day since. From what I’ve already seen though, this year is already going smoother and everything is much better organized!

So what is Prime Day? It’s a HUGE savings event with deals on over 100,000 items that Amazon holds exclusively for Prime members. If you’re not already a Prime member, no worries because you can sign up for a FREE 30-day trial here. Just to warn you though, you will become an addict after testing it out! Prime members get free two-day shipping on thousands of items (some cities even have free same-day shipping), early access to Lightening Deals, access to free movies in the Prime Video Library, unlimited photo storage, access to Amazon Family and Prime Pantry, plus lots more.

There are three types of deals included in Prime Day – Spotlight Deals, Lightning Deals, and Savings and Sales. Spotlight Deals are the hot big-ticket items that are expected to sell out quickly (like TVs), Lightening Deals are promotions that last for a short time and oftentimes sell out quickly (these are where I got the BEST deals last year), and Savings and Sales are deals that will run all day in select categories. This year they’ve made it much easier to navigate all the deals directly through the Prime Day page, including the Lightening Deals. You can also see all the baby deals here and the toy deals here.

Below is a summary of the best deals and my top picks for tonight. I am dying the deals on baby supplies like wipes, formula, diapers, & more– time to stock up! Plus a couple amazing deals on Britax car seats. And it might be a good time to start that back-to-school shopping (I know, I know) since the clothing sale is a good one! Tons of brands included.

Deals on Baby Gear (see them all including lightening deals here): 

• Save an additional 20% on select Britax Car Seats! Most of these are already marked down before you stack the extra discount!
  • HOT! Britax Marathon G4.1 in Gridline (Retail: $289.99 Sale: $167.90) BACK IN STOCK!
  • HOT! Britax Boulevard ClickTight in Blakeney (Retail: $369.99 Sale:$199.98) BACK IN STOCK!
  • HOT! Britax Boulevard in Harlequin (Retail: $285.55 Sale: $175.90) BACK IN STOCK!
• Save  an additional 25% or more on Graco Car Seats & Strollers
  • HOT! Graco Nautilus 80 Elite 3-in-1 Harness Booster (Retail: $199.99 Sale: $128.56)
• Save 30% or more on Fisher-Price Baby Gear
  • HOT! Fisher-Price My Little Snugabunny Rock ‘n Play Sleeper (Retail: $75 Sale: $48.99)
• HOT! Save 30% on the Marpac Dohm-DS White Noise Sound Machine
• Receive a $30 Amazon gift card with purchase of select Ergobaby 360 Carriers
• Save 25% on Safety 1st Grow and Go Car Seats
• Save 20% on select Chicco Car Seats & Strollers
• Save 20% on select Joovy Products
• Save 20% on Peg Perego Strollers
• Save 35% on the 4moms bounceRoo
• Save 25% on Summer Infant Pop Products
• Save 20% on K’tan Baby Carriers
• Save 40% on Mama & Little Silicone Teething Necklaces

Deals on Baby Supplies:

• Save 35% off select Pampers Diapers (+20% off when you subscribe!)
• Save 50% on Seventh Generation Diapers & Wipes
• Save 30% on WaterWipes Baby Wipes
• Save 50% on select Babyganics products
• Save 30% on Similac Advantage Infant Formula (Advanced, Sensitive, Organic, Alimentum)
• Save 30% on PediaSure Powder
• Save 35% on Enfamil & Enfagrow

Deals on Clothing and Toys (see all Toy Deals here):

• Save 30% on clothing, shoes, & accessories including Salt Water Sandals, Keen, Native, Mini Melissa, Pediped, Sorel, & more!
• Update! Save 50% on the Little Tikes 3′ Trampoline
• Save up to 50% on top toy brands including Nerf, Barbie, Fisher-Price, & more (I want this for Winnie!)
• Amazon Fire Kids Edition Tablet up to $40 off
• Amazon Fire Kids Edition Essentials Bundle up to $55 off
• Save 50% on select Children’s Books for Prime Members
• Save 20% on Mo Willems Elephant & Piggie Books
• Save 20% on Roger Priddy Books
• Save 20% on Curious George Books
• Save up to 20% on Camp Casual Melamine Dish Set

And some deals for you too!

• Save 30% on clothing, shoes & accessories (you can sort by price or brand)
• Save 35% on beauty products including skin care, hair care, make-up, and more
• Get $25 back with $50 Luxury Beauty purchase with code PRIMEDAY25.
• Save 33% on 2 Piece and 3 Piece Wet Brush Sets. (These are amazing, for kids too!)

I’ll be back first thing in the AM with a list of top Lightening Deals! But for now, I’m off to bed for a few hours…

And oh hey! Early Access to the Nordstrom Anniversary Sale begins in two short days, on July 14th. I’ll be back here with all my top picks from that too. Because, who needs sleep right? 😉 (Nordstrom Early Access is for Nordstrom Credit and Debit Card holders but will open to the public on July 22nd.)